Work

what was your path to get you to where you are today?

I was hired once we moved to LA for a small jewelry company that really opened my eyes to the inner workings of entrepreneurship and starting your own business. After working a corporate job in retail it was so refreshing for me to see a young woman with an all-female staff build something from the ground up. The success of her business allowed her the freedom of her own schedule, to design what she pleased, and an opportunity to be a present mom.

Did you have mentors or some sort of guidance along the way?

Absolutely! 2 major influences for me are Maya Brenner, owner of Maya Brenner designs, and Ariel Maffei, owner of Ariel Gordon Jewelry. I worked for both of these women before starting my own line and learned everything about efficiently running an office, communicating with a production team, managing accounts, designing jewelry, and the power of press and social media to make sales on an e-commerce platform.

What does your average day look like? What are your go-to tools?  

After finishing my morning routine, I check my emails. Make a to-do list with my priorities for the day, pack up a diaper bag with all the essentials, and head out the door. Typically I make runs to the jewelry district where all of my jewelry is handmade. After sourcing my materials or picking up completed pieces from production I then head to my office for shipping and fulfillment of my orders. I pack orders, create content, prioritize business plans, and answer more emails all while my daughter naps. My go-to tools are my cutters and pliers for when I am assembling chains or necklaces with pendants, and my ring mandrel for checking sizes for our super popular rings.

What is the biggest joy about working in your field? What is the hardest part?

The biggest joy I get is when a customer reaches out to tell me how much they love my jewelry and how they never take it off. The hardest thing I’ve come across in my field is having to work in a mostly male-dominated industry where a lot of the older men undermine your experience or knowledge. For example, I’ve been sold a large order of fake diamonds that I had to have authenticated for proof because the person didn’t think I’d know the difference. It’s really important to always stay knowledgeable of your craft as well as slightly untrusting of people. It sounds negative but it’s a necessary survival skill.

What can people expect from our workshop?

They can expect to come and make a completely gorgeous crystal and pearl combo bracelet that will be a super stylish one-of-one, making each piece a Divine Individual.

Love

Who is your go-to person? Or go-to people? 

My husband and my mother. If anything goes insanely well or insanely bad they’re the first people I talk to about it.

When you think of community, who comes to mind? How did you find or foster your community?

All of the people in my life that want to see me win and all the people that I want to see win. You can’t have a community without championing the people you love and vice versa. 

Are you in a partnership? If so, what is the best part of partnership, what is the worst part? 

Yes, I am married. The best part is being so close to the person you’re in love with. The worst part is being so close to the person you’re in love with. If you know, you know

Who is your hero? Who are some people you look up to professionally and personally?

So cheesy, but my mom. Everyone says “my mom is the strongest person I know.” But many people not related to me have shared that my mom is the strongest person they know. She taught me to be an independent thinker, that I can do literally anything I put my mind to, how respecting myself will show others that I demand it from them.. the list goes on. 

Wisdom